With more than 15 years experience, Martin has held a variety of senior and strategic roles, in Canada and Internationally. Beginning his career in the marketing industry, he has led key roles in sales, marketing and communications across the U.S., Canada, Europe and South America. This experience provided Martin with unique business insights and global perspectives which has led to projects with various luxury brands. Having executed high-profile product launches and publicity campaigns, for the following brands, organizations and its event sponsors: AirCanada, Aveda, Appleton Estate Jamaica Rum, 42Below Vodka, South Gin, Wyborowa Exquisite Vodka, D&G - Ting Jamaica, Jamaican Tourism Board, Harry Rosen, Hudson’s Bay Company, Ferrari, Maserati, MarlonDurrant, to name a few.
In May 2004, Martin launched VROOMmedia – a media and marketing agency based in Toronto, Canada. With a multifaceted team of creative innovators specializing in alternative and guerrilla marketing, branding, creative, communications, contests fulfillment and cross-promotions, graphic arts and print production, experiential marketing, special events marketing and management (including not-for-profit and charitable organizations), vehicle and truckside advertising and marketing services. Since launching, his client base has grown to include small businesses, multi-national organizations, not-for-profit and charitable organizations.
Martin plays a very active role in the community, he has provided communications and event management support for the following not-for profit and charitable organizations:
He has served since 2007 and is the current Director, Communications of the International Special Events Society (ISES) Toronto Chapter. He has judged at The 2008 DECA National High Scool and University Marketing Competitions.
Martin is also a dedicated fundraiser for Dreams Take Flight, Angel Hair for Kids, SickKids Foundation, Michael ‘Pinball’ Clemons Foundation, Toronto Raptors Foundation, UNICEF Canada and U.S. He has hosted, co-ordinated and serves on various fundraising event committees that have helped to raise over $1,000,000 during the last 8 years.
Martin in his spare time enjoys time with his family and travelling around the world. His hobbies include painting and photography
